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2020-01-06 [CNTT - MARCOMM] - Agenda & Meeting Minutes

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Attendees

Beth Cohen (Verizon)

Agenda

ACTIVE:

  • Prague presentation:

BACKLOG:

Messaging:

  • Messaging planning deck from speedwyre
  • Planning interviews with target audience
  • Workstream for creating messaging
  • Need to target awareness of OVP Compliance Tests – speedwyre will ask Rick about it and send Nick update
  • From the governance call:
    • Marketing discussion; need to get idea of what CNTT messaging needs to be to business decision makers who are ultimately deciding on adoption.
      • e.g. Starts with Technical arm, moves way up to VP
      • VP typically will sponsor business case
      • VP typically will want to want to know benefits, set of data point to say why beneficial to company
      • ...typically will also go to Financial approval arm of company
      • Marketing would like to interview business leads to get a sense of what they are thinking.
      • Mark Cottrell recommendations
        • AI - ask members to host the call with the business decision maker with Marketing workstream. This is major ask.
        • AI - could also ask members to collect feedback if unable to get an interview.
  • speedwyre to take a run at a list of questions for BDMs, with help from Bob Monkman (Deactivated)

Promotion:

  • Interview with Beth (revisit after Kubecon)
  • Speaker Bureau needs to be populated

Content:

  • Should we create basic "what is a VNF/CNF" content?
  • Nick Chase added some ideas Brainstorming page
  • speedwyre will try to add some.
  • Beth Cohen will be happy to speak at a webinar.  Joint with SDx Central?  Joint with Mirantis?  Also talk to Mark Cottrell and Rabi Abdel about it.  Also ask in Governance.
  • Need to target awareness of OVP Compliance Tests – speedwyre will ask Rick about it and send Nick update
  • Set up deck workstream (postpone until messaging is complete?

Whitepaper:

Speaking engagements to track:

  • Joint event at Mobile World Congress? – Happened as a roundtable that was well attended
  • Open Infrastructure Summit – June Vancouver – Beth Cohenwill submit CNTT proposal
  • What else is coming up?

Kubecon 2019 summary

Notes


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