2020-09-22 Marketing Meeting Agenda/Notes

Review Creative Brief

  • OPNFV / CNTT Communities asked for feedback and any that comes in will be added to the brief

  • Goal: Complete the demo brief this week

  • Leading Themes: Deities, Butterflies, Team Sports

  • Name Development Process:

    • MWG to propose a number of names

    • LF creative and legal will vet against trademarks/copyrights.

    • MWG to present a shortlist with rationale to the community

    • Name will be decided by a poll of the community

  • Actions: 

    • All, fill in the brief with any names, concepts, attributes that come to mind. 

    • Brandon, add in any other inputs from OPNFV/CNTT communities 

Review Meld Positioning Statement for ONES (slide under development)

Positioning will be used coming up in: 

  • ONES Announcement / Slide

  • Blogs (Heather / under development) (Beth / Now Live)

  • Brandon/Heather to add "Closed Loop" to bullet 2. 

Review Branding Whiteboard

  • This is our space to whiteboard out the the branding journey we'll take once we have a name in place. 

  • All, fill in the brief with any branding guidance that come to mind. 

Meeting Time Doodle Poll

  • Brandon to send Doodle poll for ongoing meeting. 

  • Next week's meeting will be Thu or Fri to avoid ONES

  • Brandon will be out on vacation Oct 1-18.