2020-10-01 Marketing Meeting Agenda/Notes

ONES Recap

  • Announcement of merge by Arpit during keynote address

  • Blog on LF Networking and Linux websites, cross-posted to the Meld Wiki

  • Shout-out during CNCF keynote

  • Discussion during press conference

  • CNTT/Merge panel with Beth et al

  • AMA with Beth and Al

Naming Next Steps

  • We sent the total list from brainstorming through initial review through Creative Services, US PTO search, and Domain search

  • Next step is to cut the list in half again to send through full legal and trademark review

  • Present final shortlist to the community

    • How/when?

    • Recommendation to present to combined technical communities at the OPNFV TSC call next week

    • Engage with community in parallel with legal review – understanding that preferred choice might not survive the legal/trademark process.

  • Language Validation

    • Chinese

    • Japanese

    • Hebrew

    • Russian

    • Finnish

    • Arabic

    • Swedish

    • Romance Languages

    • German

    • Hindi

    • Korean



Creative Brief Next Steps

The creative brief will be used beyond name choice to develop look/feel, logo, other brand elements. Please put your thoughts into the creative brief and utilize the branding whiteboard.

Mission Statement/Scope

  • This is also a charter dependency